Art of Enchantment by Guy Kawasaki 0000-00-00 00:00:00

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by Guy Kawasaki
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Art of Enchantment by Guy Kawasaki
Author
Guy Kawasaki
Publisher
Date of release
Pages
240
ISBN
9780241953648
Binding
Illustrations
Format
PDF, EPUB, MOBI, TXT, DOC
Rating
4
44
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Book review

Enchantment n: To charm, delight, enrapture. How do companies such as Apple create such enchanting products? And how do some people always seem to enchant others? According to bestselling business guru Guy Kawasaki, anyone can learn the art of enchantment. It transforms situations and relationships, turns cynics into believers and changes hearts and minds. This book explains all the tactics you need to enchant. Kawasaki's lessons are drawn from his tenure at Apple, as well as his decades of experience as an entrepreneur. Few people in the world are more qualified to teach you how to enchant.

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